2022 Well Conceived Mastermind 

The No. 1 Networking and Business Strategy Program for Fertility Businesses

It's possible to make a sustainable income whilst serving infertility and women's wellness clients.

You can make a great income in part-time hours.

You can create space in your business to allow yourself to actually enjoy your life.

You can network with like-minded friends who can help you grow whilst intimately understanding the ins and outs of your business and niche.

If that sounds like something you'd like to know more about, drop your details below to receive access to waitlist only pricing and bonuses once details launch in late October.

P.S. you're not obliged to join the Mastermind if you enter your details here. It's just to give us the heads up to ensure we let you know the details.

Hey, I'm Robyn, I'm an Aussie with a sailor's mouth and big hand gestures. But beyond that I have spent the last 3 years working with women who are navigating infertility. I have a podcast (The Fertility Warriors) that has ranked in the top 35 amongst Oprah's Soul Sessions and Bulletproof Radio, I'm about to reach 3/4 million (yes.. million!) podcast downloads and I have an Instagram account that continues to rise in followers (approx 500 per month) with a really easy implementation strategy.

On top of that... for the last 3 years, I've only spent about 6 hours per week on my business, but still managed to hit that magical 6 figure year.

I have two degrees in Marketing and Communications and more than 20 years' experience doing things like major newspaper and TV campaigns, raising nearly $200,000 for charity in a single event and overseeing a team of 20 people.

I am NOT a business coach who struck it lucky. I'm a highly experienced marketing consultant, who is here to help you do more, in less.

Hey there! I’m Devon Baeza, The Fertility Finance Coach. I live on the Georgia coast with my hubby and 2 littles. The oldest is my IVF rainbow baby and my youngest was the surprise of a lifetime when I got natural prego for the first time in my 30’s! 

I’ve combined my degrees in Finance, Investments, and Master Life Coach training with my years of fertility treatment to help women make,save, and manifest money. I LOVE coaching infertility warriors and female Biz owners 1:1 on their money mindset issues.

In my 10 years of managing and owning multiple brick and mortar businesses, I dealt with it all! Budget constraints, endless employee issues, the challenges of hiring and firing. However, all of my years of education and experience didn’t prepare me for the challenges of online entrepreneurship. Being an online biz owner has not been easy!

BUT it has been amazing. Some of my favorite moments have been:

  • Presenting in NYC to a sold out crowd
  • Helping biz owners gain their very first paying client
  • Attending TRIBE Live in Toronto for world class membership site training
  • Starting The Fertile Money Club, the only online membership of it’s kind! 
  • Being interviewed by CNBC for an important piece shedding light on the financial struggles couples face affording fertility treatment 
  • Watching my clients use the principals I teach to manifest thousands of dollars (It never gets old!)

I’m obsessed with helping women up their money game!! It’s what I was made to do!

what our fellow fertility colleagues are saying


Before I started coaching with Robyn, it felt like all I was doing was selling to my audience. It didn't feel comfortable and I wanted to find a way to communicate my programs without it diluting my message. I had tried Facebook advertising prior to our coaching but it hadn't worked, but together created sales funnels around all of my programs, including a strategy for Facebook advertising that works and as a result, my coaching program has doubled and my email list has increased from 450 to 1400.

Every single part of my business has benefitted. If I had to be specific it would be my mailing list and my presence on social media. Because I no longer have to sell as much, I am able to serve them better.

It has been a breath of fresh air working with someone who knows the infertility community AND marketing better than anyone else. Robyn was responsive, a wealth of knowledge and completely honest, which I respected.

Jennifer Robertson

/ Fertility Coach


Robyn Birkin is such a magnificent light for the fertility community. I have been connecting with Robyn for a few years now and we have worked together multiple times and I am so entirely grateful.

 If you have the opportunity to work with Robyn I would RUN to it! Such a great opportunity! 

Darrien Minnie

/ Yoga Instructor + Coach


I feel confident now that I am spending my time in the most productive way on social media whereas before I felt like I was posting a huge amount but hardly getting any traction. I need to understand why I am investing my time in doing something and Robyn explains the balance of posts and how to get your accounts actually working for you.

Naomi Woolfson

/ Hypnotherapist and Fertility Coach

It's time to take the reigns and create a business that fits your life, not the other way around.

Enter your details to join our Mastermind Waitlist for 2022.