Pro’s and Cons: Evergreen vs Live Launching (EP. 133)

You know that moment when you’re so over launching that you just want to flick the “evergreen” switch and never think about it again? 

Yep, I’ve been there too. And let’s be real, it sounds dreamy: sales rolling in while you’re getting your nails done, picking up your kids, or just taking a nap. But here’s the kicker… it’s truly not that simple.

In this episode, I’m breaking down the real pros and cons of going evergreen versus sticking with live launching. I’ll share the behind-the-scenes truth about why evergreen funnels often don’t convert as well as you’d think (and why so many of the “evergreen experts” are still live launching on the side).

We’ll talk about:

  • Why evergreen might not be the easy solution you’ve been sold
  • The two big reasons you’re probably burnt out right now (and why evergreen won’t fix both)
  • The secret sauce that makes live launches so powerful (hint: it’s not just about urgency)
  • When a hybrid model could actually work for you without chaining you to a hamster wheel

If you’ve ever felt torn between wanting consistent sales and craving the momentum of a live event, this episode is going to clear up so much for you.

And hey, if this is landing for you, don’t miss my Sold Out Signature Free 3-Day Challenge starting 16 September. I’ll be teaching you exactly how to create, package, and launch your signature program in a way that feels good and actually sells. Spots are free but limited, grab yours now.

Save your seat – it’s totally free! (click here for details)

Meet your host, Robyn Birkin

I'm the go-to consultant for women who believe it's possible to earn more, while doing less.

My superpower? Helping women in business create, launch and grow strategic and sophisticated funnels and digital programs that allow them to reclaim their time and step away from the 1:1 income ceiling and burnout. 

1 million+
podcast downloads

1,500
students + growing

6 figures
in six hours per week

25+ years
experience + qualifications

When you’re ready, here’s how we can support you in your online business:

Ready to get well paid while living a well lived life with a signature program? Make sure you join the waitlist for the Peace and Profit Mastermind - a six month high touch program like no other. Click here to put your name down.

Six-Figure Signature Offers: Live Launching Tips and Marketing Strategies for Female Entrepreneurs Podcast with Robyn Birkin

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