How to scale without selling all the time

✨ Ever feel like you're constantly selling in your online business—but nothing’s actually converting?

✨ Wondering how to scale your signature program without burning out or pushing people away?

✨ Is selling feeling misaligned, but you know you need to master it to grow?

Listen to the full episode

If you’re a coach or service provider with a signature group program and you’re stuck enrolling the same 4–8 people every launch, you might not have a marketing problem—you might have a sales problem.

And in 2025, learning how to sell as well as market - is essential if you want to scale.In this episode, I break down 8 ways to increase your sales without feeling like you’re selling all the time.

Here’s what we cover:

  • The mindset reframe that will radically change how you feel about selling
  • How hidden selling and “silent funnels” can create effortless conversions
  • Why your content might be working against you—and how to fix it
  • The simple sales process you need to scale without stress
  • Why live launching might be the exact thing you’re missing
  • How to take the pressure off DMs, conversations, and connections
  • The difference between an invitation and a pitch (and why it matters)
  • The real reason ads help create peace AND profit in your business
Ready to go deeper? The Peace + Profit Mastermind waitlist is now open! Folks on the waitlist will have the first opportunity to join us when waitlist only applications open on 1 May. Peace and Profit is a high strategy, high touch mastermind for established course creators, group program leaders and coaches ready to scale their businesses with a hero signature offer. Click here to join the Peace and Profit Mastermind.

Meet your host, Robyn Birkin

I'm the go-to consultant for women who believe it's possible to earn more, while doing less.

My superpower? Helping women in business create, launch and grow strategic and sophisticated funnels and digital programs that allow them to reclaim their time and step away from the 1:1 income ceiling and burnout. 

1 million+
podcast downloads

1,500
students + growing

6 figures
in six hours per week

25+ years
experience + qualifications

When you’re ready, here’s how we can support you in your online business:

Ready to get well paid while living a well lived life with a signature program? Make sure you join the waitlist for the Peace and Profit Mastermind - a six month high touch program like no other. Click here to put your name down.

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