It’s here! My 6-part simple Instagram Stories Ideas (that will not only help you consistently show up on stories but convert your ideal clients too!)
Instagram Stories are my favourite feature of the entire platform, yet so many people feel stuck with what to put on them. And that’s probably because you’ve seen a bunch of people selling story templates with 365 vague ideas like ‘show a day in the life’... or ‘something inspirational’. I’ve seen them too…. And it's almost not helpful at all! And… they don’t convert well. Today I’m going to share with you my super simple Instagram Stories Strategy so that you can not only show up consistently on Instagram Stories BUT… you can also use Stories to their full advantage to help people enter your funnel. I love to think about your Instagram Feed as the top of the Instagram Funnel (this is where you get seen and followed) and then Instagram Stories is where you build trust and get people into your lead magnets and excited to buy from you, and then Instagram Direct Messages is where you can also convert people to the sale (although I absolutely don’t teach strategies like cold messaging). Here’s my Instagram Stories Hack: instead of thinking of 365 different things to post each day of the year, just think of an over-arching strategy for days of the week. That makes it really easy to remember what to post, and when and then you can also start to rinse and repeat Instagram Stories (yes… you can save sets of Instagram stories to your profile and repost them). So, here’s my super simple Instagram Stories Flow (that also converts)- Monday
e.g.>> Again, make sure these are things that are easy to answer but note: don’t ask random questions like ‘who loves cake’ - try to make sure it’s related to the season of life that your audience is in and what your account is about. Then you’ll ask and ask anything (or about a particular thing) question sticker. This question is designed to give you an opportunity to lead towards showing people your expertise or leading them towards a recommendation for some other content or a lead magnet you have so again, don’t post random things.
- Anyone else LOVE [thing]
- How long have you been trying to conceive?
- Are you working with a naturopath?
- Have you ever tried the Keto diet?
So it might be:
- Ask me anything
- What questions do you have about the Mediterranean Diet?
- What are you finding hardest about trying to conceive?
- What is your biggest struggle with meditation?
- Tuesday
- Wednesday
- Do you struggle with this?
- Do you wish?
- I have something that can help you [from A to B]
- Have you received my [opt-in] yet? (Answers - Yes! Loved it ... and... No. Send me the Link!)
- Then, you can DM folks who ticked to send me the link... the link
“Hey, I saw that you asked for me to send you through the link to [insert thing here] - here it is: insert a link. You’re going to love it (maybe one or two reasons to encourage them to actually click through). Let me know how you go with it. Thanks so much!”
- Thursday
- Share behind the scenes
- Share testimonials
- Share wins from clients
- Share why people should work with you
- Get them to DM you 'ready' if they'd like to know more.
- Friday
- How do you get started?
- When you started to struggle
- How you got to where you want to be?
- Saturday
- Sunday
- Free Case Study - How we got 1500 launch-ready email subscribers in 3 weeks
- Get a 30 Day Free Trial of Kartra - our Course, Email and Funnel Software
- Swipe our Manychat Setup (and our Instagram Story to Subscribers Sequences + more)
- Want to launch an online course? Jump on the waitlist here.
- Work with me in the Well Conceived Mastermind
- 1:1 Coaching
- Daily tips on growing your audience, impact and revenue (without sacrificing your life): @robynbirkin
Feel like you're growing your business and there's only so many hours in the day? I hear you!
In 2018 I felt like I was running on a hamster wheel of 'things I should be doing' in my business and getting absolutely nowhere. So much so, that in November 2018 I announced to my audience that I was quitting. It was beyond exhausting and I at the same time as I was growing my wellness business, I was helping my husband with his and growing two beautiful girls.
Except that... (that's the funny thing about a calling - they won't leave you alone) I just couldn't stop and actually quit.
Turns out, I didn't need to quit - I just needed to stop taking advice from everyone else and get hyper-focused and strategic. with my business. At the same time as I cut my hours to a tiny six hours per week in my business, I reached a six figure revenue. Want to learn how? Well it started with stepping out of 1:1 Coaching and launching my very own passive program. Here's 21 secrets you need to know before you launch yours.
(Even if you still want to do 1:1 coaching, or you've already launched - I promise this is going to be super helpful.)